Stationery and Book Shop/Store Business - Start-up Idea
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| Stationery and Book Shop/Store Business |
Stationery and Book Shop/Store Business
Friends, the field of
education is very wide and education is developing day by day. With this, if
you do any work, you will need things like a book or a pen, pencil, rubber,
scale, chart, copy, whitener and marker. A student knows the need of these things
very well. In such a situation, you go to the stationery shop to buy these
things. These things are needed in every household and you will be well aware
of this. Pen, pencil and notebook are useful for almost everyone. If you are
thinking of starting a business, then you can earn a lot of money by opening
one of your books and stationery shops.
As we all know, we mean
stationery mostly used for writing and other office equipment. Such as pens,
pencils, rubber, scale, envelopes, etc. That is to say, whatever equipment is
used by hands with the help of writing process or by any machine like printer/computer
etc., the item used in it comes in the stationery item itself. For example: If
a person wants to write through hands, he may need a letter pad and a pen.
Letter pad and pen are components of General Stationery. Apart from this, if
the person wants to print out this article through the printer, then the ink or
Cartridge Printing Stationery installed in the printer are components. The
general meaning of the Book Store is that a shop where books are found and
hence Stationery and Book Store means a place where the tools and books used
for writing can be easily purchased.
How to start a stationery shop and book store business
Opening stationery shop
not only in India but all over the world is a very profitable business, because
its demand always remains in the market. The demand for most stationery remains
in schools, colleges and offices, which are never going to be closed. Meaning
your business will always run and you will continue to earn money. Just as the
business of notebook manufacturing is very simple, similarly it is good to open
the stationery store business.
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| Book Store |
Open Stationery and Book Store
To start a stationery
and book store, an entrepreneur has to go through various processes.
A good plan -
Whatever business it
is, how quickly it will succeed depends largely on how it starts, and a good
start depends on a good plan, so before starting the business of books and
stationery, a few things Make a plan for example, for which students you will
keep books etc. in the stationery shop because when you start business, you
will have a very large student's presence in front of you. It may be that you
can keep books for all the students, or you will keep books for the students of
a particular class. You will have to decide in advance, as well as what items
you want to keep in books and stationery. It is also important to prepare a
list, so that you can use your money properly.
Required Space for Stationery Shop
Choosing a good place
is an important task for any business. Along with how much space will be sufficient,
it is also very important. So while choosing a place for your shop, keep some
things in mind. To open a stationery shop, you will need some land or room,
where you can set up your shop. When you are thinking of opening a stationery
shop at a very small level, only then do the work of preparing a shop with the
help of wooden furniture.
If you want, you can
also take a room or shop on rent or you can open this shop in the mall too, but
the rent here may be higher. Therefore, see your budget and decide which option
is better for you.
You need 500 - 600
square meters for it, in which you will be able to easily manage all the
stationery shop items and books. If you want, you can also take up more space
according to the level of your business.
Selection of Place or Location.
To open a stationery
and book store, first the interested person will have to choose the location
for the store, the entrepreneur can keep this in mind while choosing the
location for the store. Talking about the most suitable place for the shop, it
is considered to be the most suitable near any office, school, college,
educational institutions, government offices or it is beneficial to open a
stationery shop even in areas where there are large number of students. Because
in these places you get direct customers, which makes you more likely to earn.
If the store is in a
place where companies have offices, then in this case the entrepreneur may have
more corporate clients. Apart from this, if the stores are present in a crowded
market, then people coming from here all day can be customers of entrepreneurs.
Therefore, the entrepreneur should choose a business location that describes
all the above three conditions.
Renting a place at the selected location.
Now if the entrepreneur
has selected a location for his stationery and book store, then the next step
of the entrepreneur should be to rent a place for his business at that
location. Or if the entrepreneur wants, he can also replace himself according
to his budget. While renting, the entrepreneur must get a Rent Agreement from
Landlord as this address can be used as a certificate in the bank account and
tax registration in the name of the business.
Installing Interior Decoration and Furniture.
It is very important to
arrange furniture to open a stationery shop. So there are two ways to get your
furniture ready by a carpenter or buy ready-made furniture from the market. If
the furniture of your choice is not found, then you design yourself and give it
to the carpenter. At the same time, if you have less time, buy ready-made
furniture from the market, here too you will get a lot of designs.
Set up your shop
according to your requirements. Because of which your shop will remain more
attractive and orderly. Furniture and its design is very important for any
stationery and books shop. So when you go for furniture, keep in mind that
whatever furniture you are going to use, will it meet all the needs of your
shop.
Stationery Items List for Sale
In the stationery shop,
especially pens, books, notebooks, staplers, calculators, pencils and similar
items useful in studies are sold. But nowadays people who keep stationery shop
have started keeping greeting cards, wedding cards, and gift cards too. Simply
put in the stationery shop, you can also keep small things for people to use.
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| Stationery items |
Types of stationery:
Here we would like to
tell you that Stationery Items can be divided into three main parts based on
their usage. Whose brief description is given as follows. Stationery Items can
be mainly divided into three parts based on their usage.
1. General Stationery Items:
By general stationery
items we mean stationery items that are used in general use. These mainly
include pens, pencils, erasers, envelopes, notepads etc.
2. Printing Stationery Items:
Printing stationery
items are used for printing, i.e. printing operations. This includes Paper,
Bond Paper, Printer Cartridge, Printer Ink etc.
3. Computer Stationery Items:
By computer stationery
items we mean stationery items that are used in computers. These mainly include
CD, DVD, Pen drive, Mouse Pad etc.
Finalizing the Stationery List for Your Store:
The entrepreneur should
take special care that there are many small and big products in Stationery
Items but not every product is sold equally everywhere, which product can sell
more in which place. It all depends on the choice of business location and
target customers. Therefore, the entrepreneur will have to finalize the stationery
list for his stationery and book store only after checking his business
location and habits of target customers.
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| Paper Clips |
If the entrepreneur
wants, then he can get information from entrepreneurs already doing this type
of business in that area. You can keep all the items related to studies in your
stationery shop. Pen, pencil, copy, book, calculator, scale, rubber, dreamer,
white board, adhesive, glue, cello tape, book cover, marker, highlighter, sketch
colour, cutter, thermocol sheet, chart etc. Can be kept in stationery shop.
With this, you can sell books of every category in your shop. Like- Books of
every class and books related to competition etc. You can keep all kinds of
books related to any course. Apart from this, many good books of any famous
author are being kept nowadays, so you too can do it. Along with this, greeting
cards are also kept for wishing for marriage, birthday, new year etc.
Stationery Suppliers to Buy Stationery Items
Items sold in the
stationery shop can be purchased both online and offline, but keep in mind that
you can benefit greatly if you contact the company that makes pens, pencils,
books or other stationery items directly. At the same time, if you want to get stationery
goods sold online, you can contact the online wholesaler. The biggest advantage
of shopping directly with a wholesaler is that you can easily get stationery
items at a very low price.
Now, if the list of
stationery for his shop has been finalized by the entrepreneur doing the Stationery
Shop Business, then the next step of the entrepreneur should be to find a
supplier who supplies well in that area. If the entrepreneur does not have the
contact number of any supplier etc. located in that area, then he can find out
from the stationery shops operating earlier in that area which supplier's goods
are delivered to them. Keep in mind that the entrepreneur has to choose a
supplier whose service is excellent in that area and he is providing stationery
items at reasonable prices.
Buying stationery items:
After finding the
stationery supplier, the entrepreneur should purchase the goods based on the
finalized stationery list he has completed. Keep in mind that in the initial
stages, the entrepreneur should buy less and keep evaluating the needs of the
people. In a few days, the entrepreneur doing the Stationery Shop Business will
find out which stationery items people are buying more in that particular area.
After that the entrepreneur will have to take special care that the
high-selling items never end in the entrepreneur's shop. And do not order any
item that has not been sold for years. It will all depend on the management
skills of the entrepreneur.
As far as the goods are
concerned, you can easily buy them from their wholesale seller, there is
another medium, that is, you will find some websites online that will be
available only if you order all these goods online, if you increase your
profits. You should directly contact the company that makes the same, after
that you can pick up your goods directly from that company, it is very
beneficial for you.
License, Registration and Legal Requirements related to Business.
If the land on which
the shop is built is yours, then its documents should be complete. If you have
taken the shop on rent, then it is necessary to have a letter of agreement
between you and the owner of the shop or land. If seen in the beginning, there
is no need for any special license and registration to do such a business at a
small level in the initial phase. But local rules can also be different, so it
is advisable to inform the entrepreneur about this to local bodies such as
Municipal Corporation or concerned authority etc. Apart from this, if the
entrepreneur wants to deal with a corporate client, then he may also need to do
business registration, open a current bank account in the name of the shop etc.
Benefits and Profit
The profit from this
business depends on two things. If you are selling more of your branded goods
to your customers, the profit you get is limited to 15-25% because the branded
companies already add your margin to the same. After that you tell the price of
your product to customers through Ad, because of this you cannot sell those
products for more than a certain price. The same when you sell any unbranded
goods, you can easily get a profit of 50- 55% on it. So your entire income
depends on what kind of goods you are selling, after that your products sales
depends upon how much you can earn.
It is easy to earn
profits up to 35 percent of the price in doing this business. So friends, today
we learned how you can earn a lot of money by opening a stationery shop.
Cost and Investment for this Stationery Store Business
It is right to charge
at least one lakh rupees for opening a stationery shop in India. Other things
depends on you how big you want to open a business. The business of opening a
stationery shop is a high profit making business with less investment. You can
also start by applying above million on a large scale. The expenses of opening
a stationery shop can be divided into two parts, one is the investment in
stationery furniture etc., the other is the investment in buying goods for
stationery shop. Your investment in stationery shop may be more. The reason is that
you will also have to make furniture etc. For this, you cannot make any
deduction in this investment. After this It is up to you to talk about the
investment that does not happen, but it depends on you that how many shops you
want to open.
Marketing
1. To establish your
stationery shop in the market, you have to find customers. First you have to
promote that you have opened a stationery shop. For this, you can take any of
the posters, banners, TV and radio.
2. You can tell the
children about your stationery by going to schools and colleges and you can
motivate them to get the goods from there. The entrepreneur can go to
educational institutions and talk to them. Especially the schools of young
children, whose parents are also asked to buy stationery, book and uniforms
running in that particular school by schools.
3. First of all, make
an impression of your stationery shop. Whatever book or copy you sell, leave
the impression or stamp of your shop on it. By doing this, the identity of your
shop will be maintained and customers will increase in your shop. One advantage
of doing so is that many customers become permanent customers.
4. With this, you can
get your shop's pamphlet printed and get it distributed through news paper etc.
5. The most need of
stationery goods is in the office, college and schools. So you try to visit
their owners themselves and try to convince their owners to buy goods from your
shop. If you are successful in doing this, then you will be able to earn a lot
of money from here. If the entrepreneur can provide home delivery service to
that point then he can also target corporate clients.
6. Also, there are many
government and private offices, where the need for paper etc. remains. You can
go and meet and talk to any officer there, as well as you can give them any
special offer. You can offer that you will reach them on your own stationery items.
You can measure many such creative ways, which can make your business grow
well.
7. You can also take
advantage of the online market where you can open your online bookstore and
sell your products there at a good rate.
How to Manage Stationery Shop
- First of all, you have to make a sheet for day to day work in your shop every day. Which you can fill daily. Not only this, how much business has been done in a day and which items have been sold in more or less quantity. It would also be good to keep an account of them all. By doing this, you will know when there is a shortage of stationery items and you will manage it in advance.
- It is very important to determine the price of any stationery product you sell. You will not be able to sell branded goods at its maximum price, but you can also sell unbranded stationery products 2 times or 3 times the price according to you. The direct effect of which will be on the benefits of your shop.
- In the next step, you will have to prepare a means of taking payment from the customer. For this, you can use Net Banking and E-wallet so that the customer does not have any problem in paying.
- If you do not want to prepare the details of your shop by yourself, then you can take help of any computer software available in the market. Or you can get software from any company or software engineer according to your need.
- It is necessary to have CCTV cameras installed in your shop. So that you can easily keep an eye on employees and thieves.
- You should choose a separate room to store the items purchased for your shop. Due to which there will be no shortage of space in your shop and your workers will not have to face any problem in working. Because of which your business will speed up.
Future Market Potential
India is a country of
youth, today it has the largest youth population. Today's youth takes a lot of
attention in their education so that they can build a better future. A good education
is very important for a better future. This situation has become much more than
before. This situation is not only in India but in the whole world there has
been a craze towards education, due to the increasing trend of education. Today
there is a good market available for the business of books and stationery,
today everyone has to struggle hard to get a job. In which a person also
studies many books to qualify himself. Today, These increasing needs of
students, this business has been brought into the category of a profitable
business.
This is a business whose
market is never going to end. The business of books and stationery goes on
throughout the year. The biggest feature of this business is that in this
business, your customers are everything from children to the elders makes
business very beneficial. Along with this, there is a trend towards reading the
literature of people, which is a good thing for this business.
Important Tips:
Presently the need of
stationery items is everywhere. Moreover, the present education system has also
been developed in such a way that apart from buying a pen, pencil, copy, book
etc., a student is required to buy a lot of goods from the Stationery Shop
throughout the year. Therefore, just opening the stationery shop and sitting in
it and waiting for the customers is not enough to make this business
successful. Rather, to make their own Stationery Shop Business a success, the
entrepreneur needs to create a marketing strategy and follow it. Some of the
key tips to make a stationery shop business a success are as follows.
- Its location contributes to the success of Stationery Shop. Therefore, select the location for the shop, keeping in mind the above mentioned things.
- Visit corporate offices to get corporate clients and try to entice them by offering quotations of reasonable prices.
- In the initial phase, make some major stationery items as part of your shop and then keep increasing them as per the requirement of the customers.
- Properly manage the stock available in the shop and the items to be ordered, make the list of stationery items based on their sales. That is, give priority to high selling items and do not let it fall short in the shop. However, avoid asking for any item which is not sold.
- Appoint a supplier who takes the responsibility of delivering the goods within one to two hours if needed. This increases customer confidence in the Stationery Shop.
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| Craft Items |
Conclusion
There is a lot of
emphasis on education at this time and in the coming times, it will also see an
increase in educational level. It is clear that you will continue to earn
profit from this business and the demand for it also remains in the market.
Above all, there is a good advantage in stationery business. In all ways it is
beneficial to run a stationery business or shop. Above all, you can open a
stationery shop at the least cost and quickly earn more profit in less time.
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